Tuesday, May 15, 2018

Lakewood launches 21 days of giveaways for Zomer Pils fans

Image courtesy of Lakewood Brewing Co. (click to enlarge).

Hot on the heels of the annual release of its summer seasonal, Zomer Pils, Lakewood Brewing Co. of Garland is launching a new text-to-win "How I Zummer" program for fans of the beer and brewery.

From May 21-June 11, Zomer (Flemish for summer) lovers that text "Zummer" to 99888 will be entered to win special prizes. A total of 21 daily winners will receive a Lakewood Brewing summer swag bag including a beach towel, koozie, sunglasses, lip balm & stickers. Plus, 10 grand prize winners will win a custom Adirondack Lounge Chair, perfect for relaxing poolside with a cold Zomer Pils.

“We always look forward to Zomer season around the brewery,” says Lakewood founder Wim Bens. “It’s such a crushable, easy-drinking beer that we can’t get enough of it. And since we started dry hopping it last year, it’s now even more enjoyable, if that’s such a thing.”

Brewed with Belgian pilsner malt and dry-hopped with a combination of Lemondrop and noble hop varieties, Zomer Pils is described as a light, crisp, and refreshing beer, with a slight, citrus peel zing.

“We like having that go-to summer beer that helps our fans cool off,” adds Bens. “When you think summer beer, we want you to think zummer beer.”

Look for Zomer Pils on tap and in six-packs of 12-ounce cans.

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