|Image credit: Coney Island Brewing Company.|
Andrews Distributing is adding yet another hard root beer to its stable of offerings with today's announcement of a new agreement with the Coney Island Brewing Company.
Jeremy Cowan of Shmaltz Brewing Company founded Coney Island in 2007, making a name for the brand by crafting award-winning lagers with artwork featuring the "spirit and iconic imagery of Coney Island in New York." In 2013, the brewery was acquired by Alchemy & Science, a subsidiary of the Boston Beer Company operated by Alan Newman and Stacey Steinmetz. Newman was one of the principals behind the Magic Hat Brewing Company, while Steinmetz was that brewery's first employee.
Under the new leadership, Coney Island "continues to create world-class products that capture the fun and happiness of Coney Island." The company's Hard Root Beer (5.8% ABV) is a new twist on an old favorite, bringing together elements of vanilla, licorice and birch in a product "designed to take your mind and taste buds to the boardwalk."
Chris Adams, brewery operations manager for Coney Island, said the team is looking forward to sharing Coney Island with the Texas audience. “We would be remiss not to explore any opportunity to invite people to discover our Coney Island family,” Adams said. “We are proud of these world-class beers, and we’re excited to find a new audience with our Hard Root Beer!”
Blythe Lee, Andrews brand manager for Coney Island, said Coney Island is a unique and enjoyable brand. “The Coney Island team has combined great, entertaining artwork with an even better product that we look forward to sharing in Texas,” Lee said. “We are eager to begin distribution of their Hard Root Beer in DFW and Corpus Christi as it continues to grow in popularity.”
According to a press release, Andrews will begin distributing Coney Island’s Hard Root Beer in Dallas-Fort Worth and Corpus Christi in August. It will first arrive in 6-packs of 12-ounce bottles, with limited availability on draft. Plans are also to offer 12-pack cans at a later time.
For additional information about Coney Island Brewing Company, please visit www.coneyislandbeer.com.