Tuesday, November 27, 2018

Local breweries pitching in for Camp Fire relief

Image credit: Sierra Nevada Brewing Co.

In honor of Giving Tuesday, multiple North Texas breweries are manning the kettles as we speak, all of them working to brew a beer to help communities devastated by Camp Fire in Butte County, California.

It's part of a collaborative endeavor put together by Sierra Nevada Brewing Co. of Chico, California. Earlier this month, the company announced the upcoming release of Resilience Butte County Proud IPA, a beer created as a way to raise funds for those affected by the tragedy. In addition, Sierra Nevada pledged that 100% of proceeds from the sale of Resilience will be donated to the Camp Fire Relief Fund.

To expand the effort, Sierra Nevada asked brewers across the country to assist as well, with over 1000 breweries now having answered the call. As for who has signed on from around North Texas, known participants are listed below.

Backstory Brewery, Sulphur Springs
BrainDead Brewing, Dallas
Community Beer Co., Dallas
Cowtown Brewing Co., Fort Worth
Denton County Brewing Co., Denton
Dirty Job Brewing, Mansfield
Legal Draft Beer Co., Arlington
Martin House Brewing Co., Fort Worth
New Main Brewing Co., Pantego
Rabbit Hole Brewing, Justin
Steam Theory Brewing Co., Dallas
The Collective Brewing Project, Fort Worth
Tupps Brewery, McKinney
Unlawful Assembly Brewing Co., Plano
Wild Acre Brewing Co., Fort Worth

Sierra Nevada is providing the recipe for the beer to these (and likely other) area breweries, and in some cases ingredients have been donated from national and local suppliers (i.e. Texas Brewing, Inc. of Haltom City).

Keep tabs on social media to find out when Resilience Butte County Proud IPA will be on tap at these locales in the coming weeks, and be sure to stop in for a pint to aid the cause. You can also donate directly, with instructions on how to do so found by clicking here.

Monday, November 19, 2018

Deep Ellum, Rahr & Sons honored at 2018 Brussels Beer Challenge

Image credit: BeComev.

Two areas breweries were recently recognized at the 2018 Brussels Beer Challenge in Belgium.

A relatively new event, the Brussels Beer Challenge was originally organized in 2012. It's the first professional beer competition to be held in Belgium, with the event rotating among different host cities each year. For 2018, the city of Mechelen was the setting for the international competition, where beers were evaluated by 92 judges from 28 countries.

Award-winning beers from North Texas breweries are summarized below, while a complete list of medalists can be found by clicking here.

  • Gold for Local Legend in the Flavoured Beer: Sweet/Milk Stout category.
  • Gold for Pumpkin Ale in the Flavoured Beer: Pumpkin Ale category.
  • Silver for Oktoberfest in the Lager: German-Style Märzen category.

Cheers and congratulations to Deep Ellum and Rahr & Sons!

Thursday, November 15, 2018

North Texas Craft Beer Conspectus - November 15, 2018 edition

The list of subjects covered in this edition of the Conspectus includes an international award, one brewery's charitable activities and the introduction of two new names to the North Texas scene.


The Regulator wins silver at European Beer Star competition

Rahr & Sons Brewing Co. of Fort Worth earned a silver medal for The Regulator in the German-Style Heller Doppelbock category at the 2018 European Beer Star competition. The international event, which drew 2300 entries from 51 countries, focuses on beer styles of European origin. Click here for a complete list of winners.

Nine Band partners with Chris Kyle Frog Foundation, opens Oklahoma site

Earlier this month, Nine Band Brewing Co. of Allen launched a new partnership with the Chris Kyle Frog Foundation (CKFF). Centered around the brewery's easy-drinking honey ale, The Badge Honey Blonde, a portion of the proceeds from sales of the beer will go to CKFF for the benefit of military and first responder families.

In other Nine Band news, the company is now brewing at its location inside the Osage Casino in Tulsa, Oklahoma.

Toasty Bros. set to bring its brand of beer to market

The Denton-based company, Toasty Bros., will soon begin operations after entering into a joint proprietorship with Hop & Sting at Grapevine Craft Brewery. Founder Brian "Toast" Tiensvold intends to brew small batches for sale at accounts in Denton, with the long-term goal of opening a taproom and brewery in the city. One of his beers, Maison Saison, was featured as part of Barley & Board's Home Brewers League program.

A TTB license has been approved for Toasty Bros., while a TABC application is pending.

Beard Science receives TABC approval

An entity to be known as Beard Science has obtained a brewpub license from the TABC. The venture is one of two in the works from Brain Storm Shelter, the company behind Twisted Root Burger Co. and Truck Yard. The brewpub is part of Truck Yard's upcoming site in The Colony, located in the Grandscape development at 5949-5959 Grove Ln. (east of Nebraska Furniture Mart off Destination Dr.).

Brain Storm Shelter is also working on By The Horns Brewing Co., which is going into The Backyard project in Mansfield.

Image credits (top to bottom): Rahr & Sons Brewing Co., Nine Band Brewing Co., Toast Bros., Brain Storm Shelter.

Saturday, November 10, 2018

Breweries tapping into the retail dollar

Taproom crowds are becoming commonplace in North Texas (Armadillo Ale Works).

Atmosphere, unique offerings and fresh beer from the source - those are some of the reasons beer drinkers often frequent taprooms at production breweries around North Texas.

Yet, these popular destinations didn't exist at the dawn of the current craft beer boom. Consumers were able to purchase beer for on-site consumption at a brewpub (restaurants selling beer brewed on the premises), but operating a taproom wasn't an option for the first wave of new breweries to open in 2011, because they weren't allowed under Texas law.

That ban was lifted in 2013, and in the time since, taprooms have become commonplace. Most established breweries in Dallas-Fort Worth have added taproom space, while startups tend to have them in the plan from day one. It's come to the point that all but a few of the over 45 production breweries in the region now employ a taproom.

So, what factors have contributed to the rise of taprooms in North Texas?

One catalyst is the ongoing shift in market dynamics. Breweries continue to open at a breakneck pace, which means there are more brands of beer being brought to market. The problem is, wholesale and retail partners can't keep up. There are only so many taps on the wall at the local bar, and there is only so much room for stock at distribution and retail.

Nevertheless, breweries need outlets to sell their beer, and a taproom offers a solution when met with limited access to placements in the marketplace.

Taprooms are also good for business. The ability to sell beer at retail, rather than wholesale, prices has a discernible impact on the bottom line. This is especially important for small breweries and companies just starting out. In fact, numbers from the Brewers Association show the growth rate for smaller breweries with taprooms is nearly twice that of those depending solely on distribution.

At the same time, running a taproom can complicate relationships with wholesalers and retailers who view them as direct competition.

Stakeholder concerns range from being undercut on price, to being shut out on special releases that would attract more customers. In those cases, it's on brewery owners to share the wealth and to be aware of how their in-house price points compare to those of partners.

From a wider view, opponents say taprooms take business away from bars and restaurants. However, data suggests visits to a taproom aren't mutually exclusive. Based on results from a 2017 NCGA OPUS survey, brewery visits didn't replace trips to the bar for a majority of consumers.

On top of that, additional data says taprooms may work boost the bottom lines of partners as well. According to a Nielsen poll conducted by Harris in 2018, over half of regular craft drinkers (defined as those who consumed craft beer on a weekly basis) said they were likely to purchase more beer at other on-premise venues after visiting a brewery.

At the very least, taprooms represent a place to engage and educate consumers, where they can try new beers and make a direct connection with the people behind the products. If the experience is a positive one, consumers are more likely to seek out a brewery's products the next time they are out on the town. And in that scenario, a taproom's existence benefits everyone involved.

Originally published as part of a special section on NTX Beer Week in the November 1, 2018 edition of the Dallas Observer. An online copy of the complete newspaper is available by clicking here.