Monday, February 20, 2017

Texas Ale Project signs with Standard Sales for West Texas distribution

Image courtesy of Texas Ale Project.

Two months ahead of the company's second anniversary, Dallas-based Texas Ale Project (T.A.P.) has signed an agreement with Standard Sales Company of Odessa for the delivery of its products to Lubbock, Midland, Odessa, San Angelo and other western locales in the Lone Star State.

"We're excited to partner with Standard Sales," says Kat Thompson, owner and CEO of the brewery. "Their team is experienced and knowledgeable in providing great service to customers, and Standard is passionate about offering high quality craft beer. We are honored to be part of their family."

West Texas consumers can expect to see T.A.P flagships Fire Ant Funeral and 50 FT Jackrabbit IPA, as well as 100 Million Angels Singing Double IPA, Payne Pils and other seasonals on draft and in cans beginning in late March. At that time, representatives from the brewery will travel to the region to attend launch events introducing the brand. Details on these will be shared on Texas Ale Project's social media channels (Facebook, Twitter) as they become available.

With the deal in place, beers from Texas Ale Project will now be available in 61 counties across Texas.

Newly added counties include: Andrews, Bailey, Cochran, Concho, Coke, Crane, Crockett, Crosby, Dawson, Dickens, Ector, Fischer, Floyd, Gaines, Garza, Glasscock, Hale (excluding the City of Plainview), Hockley, Howard, Irion, Lamb, Loving, Lynn, Lubbock, Martin, Menard, Midland, Mitchell, Motley, Reagan, Reeves, Runnels, Schleicher, Scurry, Sterling, Sutton, Terry, Tom Green, Upton, Ward, Winkler and Yoakum.

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