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| Images courtesy of Rollertown Beerworks. |
Rollertown Beerworks of Celina has partnered with National Breast Cancer Foundation, Inc. (NBCF) for the release of a new beer and exclusive merchandise in support of the NBCF's mission of "Helping Women Now."
Hope Squad, a hibiscus vanilla IPA (7% ABV), will be on draft and in cans at Rollertown's taproom starting on Saturday, September 21. And, to celebrate, the brewery will host “Hope Squad Launch: A Rollertown X NCBF Collaboration” event featuring live music, pizza from Cane Rosso, a bubble truck for kids, local vendors and more, culminating in an evening of live stand-up comedy.
“We are honored to team up with National Breast Cancer Foundation to help contribute to their mission in our own way,” says Jeff “Skin” Wade, co-owner of Rollertown. “Cancer has touched everyone in one way or another and we are proud to partner with our soon-to-be-neighbors in Frisco to make a positive impact on women during their respective cancer walks.”
In addition to Hope Squad, Rollertown will release a limited-edition line of merchandise to commemorate the collaboration, including t-shirts and hats. All items will be available only at Rollertown, with $1 from every draft, $1 from each six-pack, $2 from each t-shirt, and $5 from each hat sold going directly to NBCF, contributing to their shared dedication to ensuring no one faces breast cancer alone.
“We are honored that Rollertown Beerworks has joined us in our mission of Helping Women Now,” says Kevin Hail, president and COO at NBCF. “We are grateful for their commitment to make a positive impact for women who are affected by breast cancer and we look forward to working hand in hand with them to help make a difference in the community.”
The launch party on Saturday is family-friendly and admission is free. Rollertown and NBCF invite everyone to join them for this event and to become part of the Hope Squad.
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