Wednesday, August 21, 2024

Vector Brewing expands hours, offerings with AM and lunch service

Cinnamon Rolls from Salt Sweets and the new Brekky Sando at Vector Brewing.

Since opening in 2020, Vector Brewing of Dallas has primarily been a late afternoon, evening and weekend destination, but now with the addition of coffee, breakfast and lunch service, the brewpub sets up as the ideal place for a pick-me-up all hours of day.

One reason for the move - East Dallas has some wonderful local coffee shops, but none within the almost four-mile stretch between Northwest Highway and US-75. Until now.

“We live on the west side of East Dallas,” says Veronica Bradley, co-owner of Vector Brewing, “and we really felt the need for a neighborhood coffee spot that wasn’t corporate.”

Plus, it's becoming more common for breweries to incorporate coffee programs into their business plans. Manhattan Project Beer Co. in Oak Cliff has served up espresso drinks since day one. Jaquval Brewery and Gastropub in the Bishop Arts District shares their space with Trades, a coffee and deli lunch spot owned by the same restaurant group.

“When we were toying with the idea of adding coffee and breakfast, it was great to hear that our beer peers were doing the same,” says Craig Bradley, co-owner of Vector Brewing. “After being open for a few years, sales dip and costs rise. That’s the business. So, we always need to find new ways to use our space. Coffee was the obvious next step for us.”

The Bradleys, a husband-and-wife team from Lake Highlands, consulted with longtime friends Kevin and Marta Sprague of Noble Coyote Coffee Roasters to find the equipment, select coffee and espresso blends, and to get words of support. Tiffani Kocsis of East Dallas Middle Ground also shared her knowledge with the couple.

“When it came to launching this next phase of Vector, the outpouring of support from our fellow small businesses was what my soul needed,” Veronica adds. “You aren’t going to get that kind of help from anyone who hasn’t owned a small business.”

Now that the doors open at 7 a.m. Tuesday through Sunday, Vector had to add new food items to the menu. Their Brekky Sando, a folded egg sandwich on focaccia bread from La Casita Bakeshop, has proven to be the most popular breakfast item. Other choices include cinnamon rolls from Lake Highland’s own Salt Sweets, as well as kolaches and klobasneks (also known as pigs in a blanket) from Lake Highland’s Hummingbird Sweets.

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