Thursday, September 26, 2013

Deep Ellum to don pink for breast cancer awareness

Image credit:  Tait Lifto, Deep Ellum Brewing Company, Foundation 56
October is National Breast Cancer Awareness Month, and Deep Ellum is doing its part to help the fight against this disease.

From the press release:

"DEBC is taking the month of October to participate in Breast Cancer Awareness Month with our Cans for Cans charity promotion.  You will see cases of our beer start hitting shelves with pink PakTech tops with special stickers denoting this support.  We're proud to announce that a dollar of each six-pack sold will go to the Bradie James Breast Cancer Foundation - Bradie James' Foundation 56.  Bradie James, [a] former Dallas Cowboys linebacker, lost his mother, Etta James, to breast cancer in 2001."

Seek out these specially packaged DEBC products, and show your support by drinking local and drinking the Deep all through the coming month.

You can also donate directly to Foundation 56, the American Cancer Society, or the National Breast Cancer Foundation by clicking on the following links:

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