Thursday, February 6, 2020

Deep Ellum has 'Confidence' in new IPA

Image courtesy of Deep Ellum Brewing Co.
Deep Ellum Brewing Co. of Dallas has announced a new IPA it believes is hazy enough to satisfy your craze for haze.

Manic Confidence (6.5% ABV, 15 IBUs) is described as a "a hot tropical island vacation dissected and reconstructed in the form of a refreshingly juicy craft brew." Crafted with a mix of Galaxy, Enigma, Comet, Strata, Citra and Idaho 7 hops, Manic Confidence is said to deliver a maniacal amount of hop flavor and complexity that floods the taste receptors, resulting in a salivating joy that leaves you craving more.

“When building Manic Confidence, we knew we had to go into it with two things in mind - embodying the mentality that has gotten us to where we’re at as a brewery, and using waaaaay more hops in a beer than we ever have," says Deep Ellum's Innovation Brewer, Brian Morris. "You can even see our manic nature as a brewery in the hops that we featured in this beer. Manic Confidence has an incredible tropical fruit profile of aromas and flavors including pineapple, mango, starburst candy and white gummy bear.”

About that mentality, Deep Ellum Marketing Manager Maegan Eason explained where the beer’s name originated: “In a brewery meeting, someone referred to the Deep Ellum brand as ‘cocky,’ and our founder, John Reardon, said, ‘we’re not cocky. We’re manic confident.’”

Look for Manic Confidence in six-packs of 12-ounce cans starting March 1. The beer is also on tap now at the original Deep Ellum Dallas Taproom and the Funkytown Fermatorium in Fort Worth.

No comments:

Post a Comment