Local artist nabs Platinum Crushies for Odd Muse label designs

Image credits: Craft Beverage Marketing Awards, Odd Muse Brewing Co.

Winners from the 2025 Craft Beverage Marketing Awards (CBMA), a.k.a. "The Crushies," have been announced, with a local artist's work for a North Texas brewery recognized among the winners.

Now in its sixth year, the CBMAs "serve as the ultimate platform for honoring outstanding marketing achievement in the global craft beverage industry." Prizes are awarded across 12 different categories, with entries open to companies producing craft beer, cider/mead, craft hard seltzer, non-alcoholic craft beer, ready-to-drink cocktails and THC-infused beverages.

Matthew Scott, a Dallas-based artist who goes by the Instagram handle @greetings_from_the_not_dead, was honored with Platinum Crushies for two packaging labels designed for Odd Muse Brewing Co. of Farmers Branch (details below). Scott has been creating art for Odd Muse since the brewery opened in 2019, and you can purchase prints of his work in various sizes at the taproom.

For more on the 2025 Crushies, click here to visit the official competition website.

Matthew Scott for Odd Muse Brewing Co., Farmers Branch

• Platinum Crushie for Public Domain Barrel-Aged Imperial Stout - Best Bottle Label Design: Craft Beer.
• Platinum Crushie for Primrose Path Hazy IPA - Best Can Label/Printed Design: Craft Beer.

Cheers and congrats to Matthew Scott and Odd Muse Brewing Co.!